Mastercard and eCabs with total €15,000 cashbacks

Customers using their Mastercard for the first time to pay for a trip worth €10 or more via the eCabs APP, will receive a €5.00 cashback on their cards. A total of €15,000 in cashbacks will be given out to all Mastercard users who place a booking with a new card on the eCabs app for the first time.

“eCabs is thrilled to partner with Mastercard and Credorax to enhance the experience for clients using our service,” said Matthew Bezzina, CEO at eCabs. “Mastercard cardholders using their card for the first time to pay for their eCabs trip via our app will be able to enjoy a cashback on their card – our way of saying ‘thank you’ for their custom.” The promotion is open to residents and non-residents in Malta, aged 18 and over with a valid Mastercard, irrespective of the bank and the country where it was issued. Only one Mastercard can be used per user, and no reimbursement will be provided on a second Mastercard used. The promotion is only valid on payments made through eCABS Mobile App.


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Building a transport technology framework that is ‘future ready’ | Matthew Bezzina

Over the past few years, the landscape of Malta’s cab industry has changed dramatically. With just a few players on the scene, around 10 years ago Malta’s roads were introduced to eCabs. Since then, the number of people moving to Malta for work has exploded, together with traffic and increased overall activity.

Further still, Malta has also experienced a boom in ride-sharing applications competing with eCabs. In the light of this, the Malta Chamber discusses how technology is shaping the company and how increased competition has shaped its strategy with eCabs co-founder Matthew Bezzina.

Mr Bezzina’s aim is simple – in his own words, he wishes to “build a transport technology framework that is future ready.” He discusses the impact competition has had on his business, the lessons learnt from a decade in the industry and the lack of regard to customer safety by many operators in the space.

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“E-scooters are part of the mobility future of this country.” | Matthew Bezzina

E-scooters are part of the mobility future of this country and their role is set to become even bigger.

Some may think that e-scooters are a competitor to the cab industry. Unfortunately this is a typical myopic perspective advocated by those who believe in protectionism rather than the dynamics of an open and modern economy.

At eCabs, our mission has always been to provide an alternative, sustainable and effective means of transport other than the private car. The private car is increasingly becoming a heavy and expensive burden on our infrastructure.

The average person makes around 3.3 trips a day. A good percentage of these trips are done using a private car which 95% of the time is lying idle and parked but still occupying space on the roads for free, which in today’s terms translates to prime space that comes at a high premium.

If only one considers the opportunity cost of time and space, it is already enough reason to understand that a private car equates to a lot of missed opportunities.

Therefore, it goes without saying that as a company committed to promoting alternative mobility means other than private cars, we ‘re four-square behind the widespread use of e-scooters.

It is commendable that the authority has acted fast to regulate the use of e-scooters and not to allow the law of the jungle to prevail in such a sensitive domain. A modern country deserves a responsive regulatory environment and certainly doesn’t afford gaps which could jeopardise the safety of drivers and the public.

The first issue that we need to consider is that of risk. Space in Malta is limited, our road network is one of the densest networks in the world, most streets are narrow, and two thirds of these streets are taken by the road. Not to mention that a large portion is taken by parking spaces for idle cars and the very little remaining space has to be shared between pedestrians, bicycles and now e-scooters. This limited space that has to be shared means increased risk for all road users.

The only way to manage this risk is through proper enforcement and this is why the proposed regulation is a step in the right direction towards ensuring that the service can grow in a sustainable way.

It is in everyone’s interest that e-scooters operate safely and without endangering other road users. The authorities need to make sure that the right legislation is in place so that all stakeholders are protected. Only proper and responsible monitoring can contribute towards the service to grow organically.

If we just consider accessibility, the use of an e-scooter makes it an ideal fit to any multi-modal pattern of commuting: someone on an e-scooter can easily ride a bus, board a ferry and yes why not, even call an eCab and travel with his e-scooter. We will go the extra-mile to send e-scooter riders a cab that makes the commute with their e-scooter an easier and more fulfilling experience!

E-scooters have an important role to play in Malta. And as the ongoing quest for better and more efficient mobility continues, their role is set to become even bigger


The real value of transport | Matthew Bezzina

Our society is driven by a lifestyle where cars are protagonists. We instil the idea in our children that, as soon as they turn 18, they have to get their driving licence and own their car.

The car has become a must and is now an intrinsic part of the social fabric. But we have reached the extreme where owning a car is not just an expense for its owner but also carries a cost on the infrastructure and, as we are lately also finding out, on our health.

Every morning, many of us walk to our car, start the engine and drive to work and then, after a day’s work, we take the car back home. If you stop to think about it, you would realise that many of such people’s cars are lying idle for 95 per cent of the time.

Yet, they are still paying for fuel, road tax and insurance, not to mention maintenance costs.

From an infrastructure point of view, the reality is that, nowadays, no matter the location, vehicles are constantly occupying space on the roads for free, prime space which, in today’s terms, is an asset that comes at a high premium.

In reality, we will never know the real value of transport until we are forced to radically change the patterns of how we commute, a change so drastic it will bring a whole upheaval in our personal lifestyles, how we plan our days, where we spend most of our time and how we interact with family and friends.

Unfortunately, for this to happen, those in government will need to make difficult decisions.

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Development & Testing Services Expression of Interest

eCabs Ltd. is a privately-owned transport services provider which has grown at a very fast pace over its nine years of operation, establishing it as a market leader in what has traditionally been a closed, protective and conventional market.

Cuorium Ltd is focused on providing solutions in conjunction with the transport and logistics sector. Its main customer is the local leading cab company – eCabs Co. Ltd.

Cuorium has created a unique solution, different to other providers on the market, that allows cab bookings to be made through 5 different channels, as well as caters for 2 booking types (pre-bookings and immediate pick-ups). Thus, it is seeking to internationalise its platform in the transport field and extend the use of its applications to other businesses such as the transport of goods.

Cuorium Ltd is issuing this Expression of Interest (EOI) to build and have available a pool of experienced Suppliers to provide the company with the necessary application development and testing services as and when requested.

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INTERVIEW | Matthew Bezzina: ‘We aim to grow into one of the largest corporates in Malta’

eCabs is a household brand in the local transport industry. Its impressive growth and significant operational footprint make it the first private company to reach high standards in service provision and technology application in the sector. BUSINESS TODAY met the company’s CEO, Matthew Bezzina, for an insight into how his business evolved into the leading transport solutions provider in Malta with internationalisation aspirations.

What was the idea behind eCabs, which started out as a new taxi company and has evidently turned itself into major operation within a short span of time?

Our idea was born out of the blend of two elements: firstly our academic formation in business and law which enabled us to structure our approach to problems and secondly our vision for shaping a business which uses technology to revolutionise a sector conspicuous for its failings and shoddy service. The idea can be easily summed up into an aspiration to be a prime mover in the solution to what was already becoming a huge traffic problem. We wanted to provide a feasible personal transportation alternative to people and kick-start a change in culture and mentality. Today 10 years down the line we look back with pride and satisfaction, but we also look forward to the next revolution we want to trigger.

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eCabs Lottery Generates 26,000 App Downloads

Over 26,000 new users installed the eCab app between January and April of this year. During this period, a lottery was organised by eCabs, in collaboration with Michael Attard Ltd, to promote the company’s new App. Over 80,000 rides were booked through the app during the same period. 

Every person downloading and booking a ride through eCabs’ app received a lottery ticket via email. The lottery generated over 100,000 tickets with the winner, Khalila Wanalia Astwood winning a brand new Peugeot 108.

Nicholas Attard, Chief Officer, Marketing and Business Development at eCabs said that “knowing that throughout this campaign we generated another 80,000 booked rides means that more people have been exposed to the eCabs experience and today, they are more aware of the value that they get when they book with us and that with eCabs they get to enjoy a service that is punctual, works in real time and is consistently of the highest level.”

eCabs mobile app is a very straightforward method of booking a ride within a few seconds. One of the main features of this app is that once you book a cab, you can monitor in real time where the cab is. Another important advantage is that when you pre-book a cab through the app, customers enjoy advantageous rates.

“Ultimately, giving added value through such competitions is important but what is mostly important for us at eCabs is that people realise the ease of use of our app, which we consider to be the very essence of our service and of what our company stands for” added Nicholas Attard.


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eCabs announces top management appointments

eCabs, one of Malta’s largest private transport operators, has unveiled a series of high-profile appointments to its top management team.

The appointments complement the company’s further evolution into the leading, next-generation passenger transport service provider in Malta. The composition of the management team is a reflection of the company’s business strategy to position customer experience and transport affordability at the core of its mission, in its efforts to reinforce its role as a principal service provider in Malta for both B2C and B2B transport solutions.

Led by its CEO and co-founder Matthew Bezzina, the top management team brings to the visionary company an exceptional mix of skills which will enable it to fulfil its local expansion plans and its first steps in internationalising its suite of passenger transport solutions.

Co-founders and mainstays of the company Andrew Bezzina, Kevin Vassallo and Greta Borg Bezzina are taking on the roles of chief financial officer, director of product development and director of operations respectively. The ICT and innovation division will be led by Ryan Abela as head of technology and Kerstin Rizzo as head of programmes, while Nicholas Abela joined as chief officer business development and marketing and Marvin Cuschieri as chief officer, Human Capital and Corporate Services.

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eCabs Becomes the First Private Transport Provider To Embark on A Reduced Mobility Agenda

eCabs, the leading passenger transport service provider in Malta, is embarking on a ‘Reduced Mobility Agenda’ intended to offer significantly improved passenger experience to persons with reduced mobility ensuring stronger accessibility and ease of use of the services to all.

As an integral part of this Agenda, eCabs has signed a Memorandum of Understanding with the Commission for the Rights of Persons with Disability (CRPD) through which a collaborative programme is being established for the company to introduce a set of measures intended to enable easier access to its transport services for passengers with reduced mobility, including persons with disability and the elderly. The Agenda covers both new vehicles and also service facilities to be introduced over a period of time.

Oliver Scicluna, Commissioner for the Rights of Persons with Disability emphasised on the importance of having companies who are evolving their operations getting interested in furthering their services accessible for everybody. He maintained that “eCabs chose to join venture with CRPD as to gain knowledge and breakdown barriers of accessibility. We hope others will follow.”

Signing the Memorandum on behalf of eCabs was Marvin Cuschieri, Chief Officer for Human Capital and Corporate Services, who said that this was a major milestone for the Company and a clear reflection of the company’s ethos and corporate social responsibility. “We are leading by example and committing to invest in our people and assets to provide a fuller service to those persons who face reduced mobility challenges” said Marvin Cuschieri.

Matthew Bezzina, CEO of eCabs, outlined his company’s motivation underlying this agenda and said that “like we have pushed the boundaries of private transportation in Malta, we now believe that we need to bring down the barriers of accessibility to these services to ensure that not only we would allow persons with reduced mobility to access them but to actually empower them in their daily efforts. “

eCabs is the largest passenger transport services provider in Malta, operating ASAP and pre-booked services on a 24×7 basis. eCabs has been the innovation driver in the industry and was the path-finder of the existing market, leading to improved passenger services and affordable pricing models.

Credorax Partners With eCabs to Ensure Frictionless Payments Transactions

The Integration of the Two Maltese Companies’ Services is Set to Provide eCabs with Higher Approval Rates and Frictionless Payments

Valletta, Malta – January 22, 2019 – Credorax, a Malta-based leading smart acquiring banking firm, announced today a new partnership with eCabs – Malta’s leading, tech-driven minicab company. Credorax’s proprietary cross-border acquiring technology platform will enable eCabs to provide seamless payment services in its mobile app, hence increasing approval rates.

eCabs is Malta’s leading, tech-driven transportation company, dominating the market because of its embrace of technology and reputation for excellent customer service. Similarly, Credorax has built a global reputation for its tech-first approach to banking, which has fueled 2000% growth since 2012 and the development of market-leading services, such as the fastest gateway on the market and an onboarding process that takes 24-48 hours instead of weeks. It’s this embrace of technology, coupled with their shared Maltese DNA that makes the partnership of these two companies so effective.

Credorax’s payment technology stems from its ability to be both a hi-tech company and a fully licensed bank, enabling eCabs to leverage Credorax’s suite of smart acquiring tools. Credorax uses its advanced business intelligence (BI) and agile reporting tools to analyze every transaction, increasing approval rates and revenues for eCabs.

“We chose Credorax as our payment partner as we share a common vision and ethos in how technology is applied in the business domain with agility and confidence being the key success factors,” said Matthew Bezzina, CEO of eCabs. “In this context, we have integrated Credorax payment services in our new mobile app delivering the most fast, transparent, secure and responsive transportation application available on the island.”

“We are delighted to be working with eCabs, with whom we share not only a location but also a shared vision of simple payments,” said Geert van Maarssevee, Vice President Sales and Business Development at Credorax. “Our ability to process and analyze payments quickly and efficiently and to provide advanced BI tools makes this an ideal collaboration to implement our diverse payment solutions.”

About eCabs: Founded in 2010, eCabs is Malta’s leading, privately-owned passenger transportation company, moving thousands of people daily in an efficient and affordable fashion. Since inception, eCabs has developed and delivered technology-driven, passenger-centric services making it the path-finder for local private minicab operations in Malta.  eCabs aims to now evolve into the leading transport solutions service provider and integrator in Malta, revolutionising mobility and inter-modality. Visit

About Credorax: Founded in 2008, Credorax is one of the first technology companies in the world to have evolved into a licensed commercial bank that specializes in merchant acquiring, as well as the first bank developed specifically for the e-commerce sector. It holds merchant acquiring banking licenses in 32 countries across Europe.

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